Mobile Marketing: it's why you are here!
It's no secret. The smartphone revolution is in full swing. Every day, more and more people are turning to their smartphones for everything from email and messaging, to social networking, to media entertainment, and most lately, for spending their hard-earned money. As the technology continues to expand and the service providers continue to meet those demands, we can position you to take full advantage of the MILLIONS of new potential customers diving into the smartphone revolution each year.
With mobile phones becoming ever so versatile, one emerging trend stands above the rest – Two-Dimensional Codes For Mobile Action.
The ability of physical objects to have a rich and reliable interaction with an online handset, opens the door to new forms of communication. This transforms the way we gain access to services and information, making our daily activities so much easier and faster.
The next revolution is here. Our solution enables advertisers and businesses to provide digital information to consumers through the use of mobile codes and camera phones.
Advertisers use our application to create mobile codes and place them on product packaging, newspapers and other types of media. People who see the codes can use the barcode reader on their mobile phone to capture the image of the code using the phone’s camera. The application immediately directs the user to a web page that the advertiser specifies, where the user can receive a coupon, read product information or launch a video.
Optimize mobile campaigns for maximum ROI: ScanNation™ offers solutions that allow mobile operators, advertisers, marketers and media companies to create and analyze results of mobile code campaigns. With the industry’s most comprehensive mobile barcode solution, the campaign manager can get real-time updates on campaign’s performance and on what drives consumers to action. This leads to more successful campaigns that generate higher ROI and better engage target audiences.
Advertisers, marketers and brands…Two-dimensional codes are getting adopted by an ever growing number of advertisers and marketers including some of the big names like Pepsi and Kent. They are using codes to direct mobile phone users to special websites, to download ringtones, videos, music, games and more.
In newspapers & magazines: Publishers place mobile codes in magazines and newspapers to enrich editorial content with news alerts and video clips to accompany relevant stories. Similarly, mobile codes are used to link stories to blogs and talk-backs giving readers more information and the ability to provide their own feed-back.
Packed into mobile codes: Two-dimensional codes placed on product packaging give your customers the opportunity to interact with your brand. Various information and offers can be packed into these mobile codes, from lucky draws to coupon offers and exclusive content, without increasing packaging size or production costs.
Experience mobile retail: Mobile coupons are more accessible and convenient than paper coupons. Create time limited campaigns - Oroton store front in Australia using QR Codes to promote its latest fashion range. Scan the one-dimensional code printed on a book and you are directed to the book’s page on Amazon to read a review or to buy it. Scan the two-dimensional code and get complementary content.